two kind of ice cream

middle-age American living in New Jersey near the Lincoln Tunnel «« Dear Sagar: I have notice from Mikki that a lot of people are contacting Mikki with complaints about my tweets, and these people who begin with a complaint advance to interest in Hana’s travel services.  I need more from Mikki, but it seems a natural way for people to begin a conversation is to complain about something.  Probably less common in India, but it is the American Way.  Although I may reverse this later, at this point you should plan on using someone other than Mikki and Randi for the KL campaign.  If my one-person limited-attention promotion was able to get Mikki to use the words a lot, then your ability to exceed what I can do with more than one person with dedicated promotion time is at risk of overflow for Mikki and Randi.  “Two kinds of ice cream” is a sales training phrased from my dad’s generation.  It’s the idea that people respond favorably to choices when there are two choices.  The travel-service campaign gives Mikki as an additional choice to Randi, so it’s best to have two choices other than yourself for the KL campaign.  I wish I had more from Mikki, but I sensed rushing this to you before my bedtime is better given time zones and schedule.  I am available on Friday and Saturday.  Sincerely,  Tom »» about me 201-490-9659 Hana Miyajima nearlincoln@hotmail.com contact us